With the rapid development of the economy, the global water pollution and destruction are suffering unprecedented. China’s environmental protection department statistics 82% of the country’s rivers are polluted to varying degrees. China’s seven major river systems, the unsuitable reference water reaches nearly 40%. 78% of the rivers in the city water are not suitable for the source of drinking water. About 50% of the urban groundwater is contaminated. These shocking figures are not only to warn people to treasure only water, but also provide an opportunity to the water purification industry rapid development.
Water purifier has been developed in China for nearly 10 years. Manufacturers currently engaged in more than 1,000, and the overall market is still growing. This includes more than 1,000 local manufacturers and dozens of imported brands, the entire industry profit margins in the 40% – 60%. More and more operators felt the huge water purifier prospects, and have added to the water purifier market industry. However, the status of the water purifier products is:
Production of water purifier manufacturers are small workshop management. There are no professional designers and production equipment, formal production sites and detection methods, sound management practices and marketing system. The water purifier is generally not very compatible accessories to buy various accessories factory to assemble, no guarantee of quality, and service is not guaranteed. Now, most manufacturers of consumer demand is not enough. Depth of their understanding of the future direction of the water purifier products and industry is not enough. So, although a wide variety of products are on the market, it is few experiences and models. And many manufacturers are short-term behavior; there is no long-term planning and market competition strategy. Currently, the water purification industry has not formed the so-called brand, the industry as a whole is still at an early stage of development. Were you copy me; I have copied your practice.
Regardless of the product, the marketing of water purifier, most manufacturers are in the exploratory stage, no manufacturers are successful in this regard. This condition leads to the water treatment market confusion, so this is an urgent need to solve the untapped market.
The main factors restricting the development of the water purifier market performance in the following aspects:
National standards for water purifier is not perfect, there is no uniform standard to regulate.
Product positioning has limitations.
Consumers are lack of awareness of the water purifier.
Product quality is uneven, sales management is not standardized.
The core technology is lacked; filter manufacturing is lack of uniform standards. Replacements of the filter element become the bottleneck in the development of the water purifier.
It is lack of a strong brand support, authoritative publicity and guide. Other similar products such as bottled, bottled water, drinking fountains, competition are a negligible factor restricting the development of water purifier.
Established for more than ten years, Huizhou Xin Wei Li Plastic Products Co., Ltd. is a Hong Kong individual proprietorship, which mainly produces all sorts of blister plastic packaging products, for instance, PVC, PP, PET, PS, anti-static and electric conduction environmental protection products. Our products include: home water purifier, water purifier system, blister packing, Blister Tray, PP hollow sheet. We are the professional enterprise that is producing and processing the 450 tons blister plastics with powerful technology and complete devices for a long-term. Our main clients have GPI, GPE, GPB and Sony and more. We will make all efforts to serve the clients sincerely adhering to the purpose �Quality First, Credit First�.